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Go From Creator to Founder: Build Systems and Structures That Set You Free
If you spend more time on emails and invoices than on creative work, your business is running you—let’s fix that. Most creatives launch their businesses with passion and talent but quickly get overwhelmed by contracts,...
The California Freelance Worker Protection Act: How Businesses and Freelancers Can Use It To Collaborate Powerfully
California’s Freelance Worker Protection Act (FWPA) empowers businesses and freelancers to collaborate better. For years, we’ve worked with freelancers and the businesses that hire them and seen how the old way of working led to...
5 Steps to Master Copyright Licensing To Grow Your Revenue Streams As A Creative
Are you leaving money on the table by selling your copyrights instead of renting them? If so, you’re not alone, but we will change that. Many creative entrepreneurs unknowingly sell their copyrights for far less...
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Client Profile: Custom Vanner
Meet David Brooks of Custom Vanner. He builds some of the most stunning vans in the country and publishes his work in Custom Vanner Magazine. Read along to find out how he got started and what advice he gives to other creative businesses. When did you first become...
Proper Trademark Usage Creates Trademark Rights
Proper trademark usage creates trademark rights. While a trademark registration serves a key function in your brand protection efforts, it is the usage that creates your trademark rights. This is why it is crucial to learn how to properly use your trademark before,...
The Three Elements of Brand Protection
If you have a business, brand protection is a MUST. But what is brand protection? I mean in a legal sense? Most people think that brand protection begins and ends with a trademark registration. While a trademark registration is a super-important part of any business'...
Book Title Trademark Tips
If you are an author, you may want to get a book title trademark to protect your brand. Generally, the title of a single book cannot be registered as a trademark. But there are other ways to protect your book title trademark. Let's talk about how to do it. What? I...