We talk to so many creatives who run multiple businesses, and inevitably, they want to know whether to form one or multiple business entities, such as LLCs or corporations, to manage various endeavors. So let’s talk about the considerations and scenarios that...
Years ago, I had an artist client who did large-scale commissions for hotels (yeah, it’s a niche). He did terrific work but always seemed to conflict with his clients. They got pissed that he didn’t answer their calls or return emails as fast as they would...
Big, established companies throw their legal weight around all the time. But, unfortunately, that often means that new and small companies face severe disadvantages if they don’t take steps to deal with the facts of the competitive environment we find ourselves...
Building a business means traveling a hard road. Growth happens, but along the way, challenges arise. You spend money on things and get little return. Mistakes, disappointments, and wrong turns make the whole process messy. This means making “tuition...
“But what about that independent contractor law I heard about?” “Don’t worry about it,” I respond. “…and GDPR? I heard that’s a thing.” “Forget about it,” I reply. We did this dance a few more times until he...
Building creative assets should be the first concern of any creative business owner. Independent creative professionals often severely limit themselves by viewing their creations solely as labor. Instead of building creative assets that can continually generate...