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Go From Creator to Founder: Build Systems and Structures That Set You Free
If you spend more time on emails and invoices than on creative work, your business is running you—let’s fix that. Most creatives launch their businesses with passion and talent but quickly get overwhelmed by contracts,...
The California Freelance Worker Protection Act: How Businesses and Freelancers Can Use It To Collaborate Powerfully
California’s Freelance Worker Protection Act (FWPA) empowers businesses and freelancers to collaborate better. For years, we’ve worked with freelancers and the businesses that hire them and seen how the old way of working led to...
5 Steps to Master Copyright Licensing To Grow Your Revenue Streams As A Creative
Are you leaving money on the table by selling your copyrights instead of renting them? If so, you’re not alone, but we will change that. Many creative entrepreneurs unknowingly sell their copyrights for far less...
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Why You Should Consider Trademark Monitoring
Securing federal trademark registration is only the beginning of the process of protecting your trademark. Once you’ve registered your mark you must maintain it, and one of the key elements of maintaining your mark is trademark monitoring. This means watching...
Seven Important Issues to Address in Your Collaboration Agreement
Collaborating with your creative colleagues can be one of the most rewarding parts of running a creative business, and thanks to technology creative collaboration has become easier than ever. However, before you and your potential partners start emailing ideas and...
The Risks of Using a Legal Website to Incorporate
Many people that we talk to about forming a business entity (aka “incorporating”) are tempted to do so online via the numerous legal websites available, such as Legalzoom or Rocket Lawyer. For some people, this might be the right choice, but for others it could be a...
How to Name Your Business
Aside from determining what products or services you’re going to offer, deciding what to name your business is one of the very first, and most creative, steps that a new business owner will undertake. It should be distinctive and memorable, and it should suggest the...
