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Go From Creator to Founder: Build Systems and Structures That Set You Free
If you spend more time on emails and invoices than on creative work, your business is running you—let’s fix that. Most creatives launch their businesses with passion and talent but quickly get overwhelmed by contracts,...
The California Freelance Worker Protection Act: How Businesses and Freelancers Can Use It To Collaborate Powerfully
California’s Freelance Worker Protection Act (FWPA) empowers businesses and freelancers to collaborate better. For years, we’ve worked with freelancers and the businesses that hire them and seen how the old way of working led to...
5 Steps to Master Copyright Licensing To Grow Your Revenue Streams As A Creative
Are you leaving money on the table by selling your copyrights instead of renting them? If so, you’re not alone, but we will change that. Many creative entrepreneurs unknowingly sell their copyrights for far less...
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Notes on Work for Exposure Contract
Why a work for exposure contract? A while back I was thinking about how designers and other creative professionals can deal with a common situation: a potential client wants you to work for them for free in exchange for them giving you exposure, which presumably leads...
The Difference Between DBA and Trademark
There is a difference between DBA and trademark. Although the two things seem similar – they both deal with the name of a business – the law treats them differently and it is important to separate the concept of a DBA from the concept of a trademark. On more than one...
Hip Hop Producers on the Art and Reality of Sampling
Anyone who has even a passing familiarity with music of the last thirty or forty years understands that sampling remains a big part of the creative process for many musicians. The art of taking something old and turning it into something new and innovative has...
The Trademark Spectrum of Distinctiveness
Anyone working with trademarks will come across the spectrum of distinctiveness. This chromatic-sounding concept will be critical in any effort to register and protect brands and understanding how it works will make it easier to choose a brand name that can get the...