Brand value grows creative businesses. The value of the brand grows as business owners do the work needed to develop a good brand and protect it. Learn how you can build brand value and make your brand your business’ most valuable asset. Why pay attention to...
Nowadays, more business owners seek a LegalZoom alternative. As business owners become more sophisticated, they understand the limitations of the LegalZoom model. We offer commentary on the most common LegalZoom alternatives and help business owners make the correct...
Creators must know when to use trademark vs. copyright. Trademarks and copyrights provide tools that creative businesses use to protect intellectual property and grow. Read this article to know the difference between the two and how to use them in your business....
Trademark mistakes cost business owners big money every year. So we compiled a list of the most significant trademark mistakes that we see people make. Business owners can avoid most of these problems by learning about them and taking action early on. While many more...
Common business contracts provide tools for ventures to grow. Contracts prove useful whenever two or more people or businesses want to work together. The best contracts provide clear guidance on important issues. This helps avoid conflict and disappointment later....
Business entity types come in a dizzying array of flavors. Business owners must choose correctly. But questions abound: what is an LLC? Do I need a corporation? What is a sole proprietorship? What about a partnership? We get it. Because we get these questions all the...
