Choosing to use a trademark symbol is a step in the right direction when starting a new business. You probably have seen other business names and logos followed by TM or ® symbol, and want to know when you can use each. There are differences between the TM and ®...
Podcasting legal issues exist. And while they are not necessarily complex, they should be given attention early on. The main types of podcasting legal issues involve brand protection, business formation and collaboration, and intellectual property licensing....
Proper trademark usage creates trademark rights. While a trademark registration serves a key function in your brand protection efforts, it is the usage that creates your trademark rights. This is why it is crucial to learn how to properly use your trademark before,...
If you have a business, brand protection is a MUST. But what is brand protection? I mean in a legal sense? Most people think that brand protection begins and ends with a trademark registration. While a trademark registration is a super-important part of any...
If you are an author, you may want to get a book title trademark to protect your brand. Generally, the title of a single book cannot be registered as a trademark. But there are other ways to protect your book title trademark. Let’s talk about how to do it. What?...
Strong brands can generate revenue on their own. Companies do this by licensing their brand to other companies. Licensing means that you give the company permission to use your brand in exchange for a payment of royalties or some other financial compensation. And that...
