Taking steps to secure startup intellectual property is vital. Failure to secure your startup’s intellectual property is one of the most common mistakes made by early startups. Here are some things that startup companies (or any company) can do to protect their...
As originally envisioned, section 2(a) of the Lanham Act prohibits registration of scandalous, deceptive, disparaging or immoral trademarks. Last week in Matal v. Tam (a.k.a., “The Slants case”), however, the Supreme Court affirmed a lower court decision that the...
Securing federal trademark registration is only the beginning of the process of protecting your trademark. Once you’ve registered your mark you must maintain it, and one of the key elements of maintaining your mark is trademark monitoring. This means watching...
Aside from determining what products or services you’re going to offer, deciding what to name your business is one of the very first, and most creative, steps that a new business owner will undertake. It should be distinctive and memorable, and it should suggest the...
Many brand owners that we work with often wonder if it is necessary to do a trademark search before filing their trademark. If your goal is to create a long-lasting, stable brand for your goods or services, a trademark search is essential. Why Do A Trademark Search?...
Many people that we talk to about trademarks are tempted to register a LegalZoom trademark. For some people, this might be the right choice, but for others, it could be a mistake. Learn more about the differences between filing a LegalZoom trademark and using a...
